Español:
Rodolfo Leitón es el director general de Coamesa, una empresa de bienes de consumo que opera en Centroamérica. Además, es miembro del Consejo Asesor de Antiguos Alumnos del Decano del Walton College of Business de la Universidad de Arkansas. Ocasionalmente imparte cursos de emprendimiento en la Universidad de Costa Rica, forma parte del directorio de una empresa minorista y es cofundador del Colectivo Empresarial, una organización sin fines de lucro que busca informar a la sociedad sobre la importancia y los beneficios del sector privado. Inició su carrera en Walmart en EE. UU.
En su tiempo libre, a Rodolfo le gusta escribir guiones y novelas.
“Yo tomé Panamá” es una novela histórica basada en la vida del ingeniero francés Philippe Bunau-Varilla, el hombre que ayudó a completar el Canal de Panamá convenciendo al gobierno de los Estados Unidos de detener la construcción del Canal de Nicaragua y en su lugar completar el Canal de Panamá, que Francia empezó a construir, pero no pudo terminar.
English:
Rodolfo Leitón is the CEO at Coamesa, a consumer goods company that operates in Central America. Also, is a member of the University of Arkansas’ Walton College of Business’ Dean’s Alumni Advisory Council. Occasionally teaches entrepreneurship courses at the Universidad de Costa Rica, sits on the Board of a retail company, and is a co-founder of Colectivo Empresarial, a non-profit organization that seeks to inform society of the importance and benefits of the private sector. He initiated his career in Walmart in USA.
On his free time, Rodolfo likes to write screenplays and novels.
“I Took Panama” is a historical novel based on the life of French Engineer Philippe Bunau-Varilla, the man who helped complete the Panama Canal by convincing the United States Government to stop construction of the Nicaragua Canal and instead complete the Panama Canal, which France started to build but could not complete.
Listen to the full discussion here:
Connect with the Guest:
Rodolfo Leitón: LinkedIn
Algunos de los aspectos más destacados del podcast:
- Introducción de Rodolfo Leitón
- Tienes una interesante carrera iniciando en Walmart en Procurement en Bentonville y posteriormente viniste a Costa Rica a desarrollar tu experiencia en Merchandising. Cuéntanos sobre ese comienzo.
- Posteriormente te desarrollaste como Socio brindando servicios en la Industria Retail y desarrollando tus habilidades en el campo Comercial con Dipo y Cargill. ¿Qué experiencias interesantes viviste allí?
- Esta experiencia le abre la puerta para asumir el rol de Gerente General en Coamesa, uno de los distribuidores de bienes de consumo más grandes de la Región. ¿Qué desafíos enfrentaste?
- La Cadena de Suministro, específicamente la logística (In & Out) y el almacenamiento son funciones críticas donde los procesos deben estar bien sincronizados dentro de la organización para poder entregar un excelente servicio a los clientes finales. ¿Cómo lo afrontaste? ¿Cómo transformaste estas áreas?
- Vi que escribiste un libro interesante sobre negocios. El nombre es Desarrollo Estratégico de Negocios. ¿Cómo se hace realidad esta idea?
- Definiste en tu libro una hoja de ruta clara para desarrollar un negocio:
- Cultura organizacional
- Estrategia
- Personas
- Límites
- Ventas y marketing
- Gestión del Crecimiento
- Tecnología
- Relaciones e influencia
¿Puede hablarnos sobre estos componentes clave?
- ¿Dónde viste los Procesos y la Cadena de Suministro en esta hoja de ruta?
- ¿Por qué la Tecnología y la digitalización son claves para la Cadena de Suministro y el Desarrollo Estratégico del Negocio?
- En su opinión, ¿cuáles son las tendencias de futuro que cambiarán la forma en que definimos la Cadena de Suministro?
- ¿Qué recomendaciones y consejos para que los profesionales desarrollen su carrera?
- ¿Cuál es tu mensaje final para la audiencia?
- Despedida
Some of the highlights from the podcast:
- Introduction of Rodolfo Leiton
- You have an interesting career beginning in Walmart in Procurement in Bentonville and later you came to Costa Rica to develop your expertise in Merchandising. Tell us about that beginning.
- Later you developed as Partner giving services in Retail Industry and developing your skills in Commercial field with Dipo and Cargill. Which interesting experiences did you lived there?
- This expertise opens you the door to assume a General Manager Role in Coamesa, one of the biggest FMCG Distributor in the Region. Which challenges did you face?
- The Supply Chain, specifically the logistics (In & Out) and warehousing are to critical functions where the processes need to be well synchronized within the organization to be able to deliver an excellent service to final customers. How did you deal with it? How did you transform these areas?
- I saw that you wrote an interesting book about Business. The name is Strategic Business Development. How this idea become a reality?
- You defined in your book a clear road map to develop a business:
- Organizational culture
- Strategy
- People
- Boundaries
- Sales & Marketing
- Growth Management
- Technology
- Relationships and influence
Can you tell us about these key components?
- Where did you see the Processes and the Supply Chain In this road map?
- Why the Technology and digitalization is key for the Supply Chain and Strategic Business Development?
- In your personal view, which are the future trends which will change the way how we define the Supply Chain?
- Which recommendation and advice for professional to develop their careers?
- Which is your final message to the audience?
- Farewell
Quote from the Episode:
About the Host:
The host, Xabier Basañez is a well-rounded Supply Chain expert, with end-to-end experience in different industries: FMCG, Logistics, 3PL, and Retail. He is a natural Processes synchronizer strengthening organizational operations. He loves to connect supply chain professionals to create spaces for discussion and analysis, focusing on LATAM & USA.
Alcott Global connects and upgrades the supply chain ecosystem by finding the right talent through executive search, developing talent through learning solutions, and meeting supply chain technology needs through a comprehensive crunch base marketplace.
The supply chain executive search has been our focus since the very beginning, offering recruitment services for top-tier supply chain roles at every level of the end-to-end supply chain: plan, source / procure, make, and deliver. Our consultants have years of experience in placing top talent, in North America, LATAM, Europe, the Middle East & Africa, and APAC, and besides speed, one of our biggest strengths is our network within the supply chain industry, and we capitalize on it to find the best solutions.
Through the years, we have grown as an organization and our offerings with it. One of our initiatives, the learning solutions- training and supply chain academy, is focused on transforming leadership- self-leadership, executive presence, influence capital, and business acumen. Through Supplify, we aim to match corporations with the top technology companies to solve their supply chain and logistics challenges with a focus on innovation and digital transformation.
We are in constant touch with the leaders in supply chain, inviting them to inspire the supply chain professionals in thought-provoking podcast episodes and events, and showcasing what is possible at the yearly Leaders in Supply Chain Awards.
Related Episodes:
#48: Insights from a Decades-Long Journey in Consumer Industry
#49: Transition from Engineering to Procurement Supply Chain
#50: Perfecting Synchronization of Fresh Product Supply Chains
